Associate in Digital Marketing Degree, Requirements, Tuition Cost, Jobs and Salary


About Associate in Digital Marketing

What is an Associate Degree in Digital Marketing?

Digital Marketing refers to the planning and strategy involved in marketing through digital platforms and forums. It helps in the development of an organization and lay down a foundation in marketing skills and product research. The degree is for 2 years of time and the students can indulge in this field after completing the course. They can even choose to go for higher studies which can be getting enrolled for a Bachelor’s degree program and take admission directly in the third year, however, requirements may vary depending on the institution. Transfer of credits is possible.

Some features of this course are:

  • Prepares digital marketing strategies to forecast market trends and satisfy the market needs.

  • Indulges in market research and gathers information for making decisions pertaining to business.

  • Uses Search Engine Optimization strategy.

  • Digital Run on Investment is analyzed.

  • Makes marketing campaigns and targets the audience through various platforms.

  • Provides a collaboration of various digital media platforms for marketing strategy and plan.


Why an Online Associate Degree in Digital Marketing?

An online degree offers flexible classes and is available online. It can be accessed anytime and any day and there’s no need to go to the college, hence it reduces the tuition cost as well. It offers interactive sessions for its students where discussions can be held and queries can be solved. The session is carried forward on the media forum.

Requirements and Eligibility for Associate in Digital Marketing

Eligibility Requirements for Enrolment

  • The application form must be completed in order to enrol in any course.

  • Passing Grades are necessary to take admission to the associate degree program.

  • All the coursework must be successfully completed with a minimum GPA.

  • The course must be completed with all the credits required.

  • Financial Assistance must be taken if required and the fee must be paid on time.

  • A high school graduate- Student needs to provide the documents of graduation from an accredited high school or an equivalent degree to be eligible for this course.

  • An official GED certificate is needed if documents of graduation are not available.

Average Tuition, Cost and Credits for Associate in Digital Marketing

Total Tuition Tuition Per Credit Credits
$ 21044 $ 314 63

Best Programs offered for Associate in Digital Marketing

Subjects and Curriculum in Associate in Digital Marketing

Subjects

  • Photoshop- This subject explores Adobe Photoshop to create, manipulate and adjust images for the internet and printing purposes. Various techniques are taught for editing.

  • Introduction to Marketing Program- It introduces the student for program assessment portfolio which is basically a combination of various projects from marketing courses. It includes techniques for succeeding in digital marketing.

  • Marketing Principles- Gives an outline of the principles on which marketing is based on. It explores consumer behaviour, demographics, price planning strategy etc.

  • English Composition- Writing process and skills are improved by this subject. Editing, Revising and Planning are executed. Students will develop critical thinking by reading and write various documents.

  • Market Research- It explores the market strategies and trends. Research is done for the products and what does the consumer want and market needs.

  • Social Media Campaigns-It develops the content and strategy to optimize the effects of social media by attracting customers and target audience.

  • Mass Communication- This gives the basics of communication in the media by giving a look into the crucial issues which are confronted by the students. It also looks into the evolution of media and its impact on marketing.

  • Sociology- Introduces the relationship between the humans and society, socialization, cultural transformation, ethical issues and so on.

  • Psychology- This provides the various aspect of the human behaviour. It looks at the principles of humans such as learning, emotions, motivations to name a few.


Curriculum

CORE PAPERS

Portfolio and Career Development

Math with Business Applications

Marketing Management

Marketing Presentations

Mobile Marketing

Internet Marketing Strategies

Customer Relationship Management

Social Media Analytics and SEO

Photoshop/Image Manipulation

Email Marketing Campaigns

Economics

Introduction to Mass Communication

Introduction to Psychology

English Composition

Introduction to Sociology

Video for Social Media

 

Accreditation for Associate in Digital Marketing

Colleges offering Associate in Digital Marketing

Fashion Institute of Design & Merchandising (FIDM)

Fashion Institute of Design & Merchandising (FIDM)

919 S Grand Ave, Los Angeles, California 90015-1421

Bryant and Stratton College

Bryant and Stratton College

465 Main Street Suite 400 Buffalo, NY 14203

Rowan College at Gloucester County (RCGC)

Rowan College at Gloucester County (RCGC)

1400 Tanyard Road, Sewell, New Jersey - 8080

Northland College

Northland College

1411 Ellis Avenue, Ashland, Wisconsin - 54806-3999

Moraine Park Technical College

Moraine Park Technical College

235 N National Avenue, Fond du Lac, Wisconsin - 54936-1940

Dakota County Technical College (DCTC)

Dakota County Technical College (DCTC)

1300 145th Street East, Rosemount, Minnesota - 55068-2999

Camden County College

Camden County College

200 College Drive, Blackwood, New Jersey - 8012

Iowa Lakes Community College

Iowa Lakes Community College

19 S 7th St, Estherville, Iowa 51334-2295

Chattanooga State Community College

Chattanooga State Community College

4501 Amnicola Hwy, Chattanooga, TN 37406, USA